SD/PEN May Program

[Zoom Meeting] The Amazon Best Seller Campaign: The How and Why of the Journey to #1

On Thursday, May 21, 2020, at 6:45 p.m., publishing consultant Susie Schaefer will present, via Zoom, on how editors can help authors get their books ranked #1 on Amazon. Schaefer will address topics such as what makes a best seller and why it matters; why your clients should have their books professionally converted to eBooks; the difference between categories and key words; and the steps and costs of setting up an Amazon Best Seller campaign.

Susie Schaefer is the founder and CEO of Finish the Book Publishing. She uses group and one-on-one coaching to help authors get their book projects started or finished, guide them through the self-publishing process, and develop a marketing plan. Schaefer spent three decades in corporate America, teaching, training, becoming a marketing expert, and working with non-profits in radio broadcasting and commercial acting.

The cost is free to SD/PEN members and nonmembers.

RSVP via email to by Wednesday, May 20, 2020

Where: Live stream via Zoom. SD/PEN will email you the link and password after you register.

Event URL:

San Diego Professional Editors Network is a nonprofit association of editors, writers, proofreaders, indexers, and other word experts. It serves these professionals and their clients throughout San Diego County and beyond. To learn more about SD/PEN, visit

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