Conventional wisdom says it takes around seven touches to make a sale. And most of those touches take place on your website.
How do you drive people to your website?
With your topics and your hooks. Whether you write fiction or nonfiction, you can develop topics that are compelling, entertaining, imperative, and engaging - topics that will feed both your social and traditional media needs.
Join book developer, publicist, and founder of the La Jolla Writers Conference, Antoinette Kuritz, for an instructional and interactive session on how to develop your media hooks and topics. In advance of this session, please submit a 50-word synopsis of your book and a 35-word pitch to media. We will address as many individual pitches as possible. Please submit directly to Antoinette Kuritz at firstname.lastname@example.org putting "SDWE Submission" as the subject.
Then join us Monday, September 28, for Antoinette Kuritz's presentation on media hooks and topics.
The invitation with the Zoom address will be sent to all members the week before the meeting. Guests who wish to attend should send a message to email@example.com by Friday, September 25, to request an invitation.
We begin each monthly meeting with an optional Marketing Support Group meeting at 5:30 p.m. The same Zoom session will continue for the regular meeting, which begins at 6:30 p.m. for signing in and informal networking. A short business meeting will begin at 6:45 p.m., and the program follows at 7 p.m.
Both the Marketing Support Group meeting and the regular meeting will be livestreamed to Facebook for another viewing option. The sessions will be available to view later on Facebook.