SDWEG members Jerry Strayve and Tamara Merrill offer an eight-week course designed to help you create an 18-month calendar to market your book. Each two-hour session will be conducted via Zoom from 6 to 8 p.m.
Marketing options and techniques will be introduced and explored. Informal lecture, hands-on-tasks, Q & A sessions, guest experts, and videos. Create and learn to use a perpetual marketing calendar, Why and how to brand yourself, Learn to write a variety of Bios and when to use each one, How to discover your market, How to use social media, How to determine a marketing schedule, How to write blogs and posts, When, or when not, to hire a professional PR/Marketing firm, How to write a book pitch for marketing purposes, Learn to find and how to do podcasts, blog tours, and MUCH MORE.
Meeting dates are May 4, 6, 11, 13, 18, 20, 25, 27
Class is limited to 12 persons.
Task-oriented training. Each participant will create a personal marketing calendar; based on their individual needs and goals.